Corporate vision: Zhejiang catering industry leading brands, well-known Chinese restaurant chain brands
Corporate values??: integrity long, and striving for excellence.
Corporate philosophy: beyond self and innovation, practice for the future
Enterprise spirit: dedication, harmony, development, progress
Enterprise style: pragmatic, dedicated, loyal, low-key
Development guidelines: do first, after a long time, and stronger, last bigger
Business strategy: brand management, chain development, standardized operation
Operating principle: brand expanding principle, the principle of customer satisfaction, profitability principle, the principle of competition
Code of Conduct:
Business concept - honesty and trustworthiness, innovation
View of Quality - Quality is a source of brand development
Service concept - the customer as relatives, friends
Fiscal outlook - to create effective, contribute to the community
Talent - people-oriented, Suntech re expertise and resources to create a better future
The staff concept - employees to create value for the enterprise, enterprise employees to create welfare
Management strategies: human, standardization, standardization
The dishes cooking Strategy: differentiated raw material, a wide range of cooking, strategies seasoning
Core competitiveness: E.KAFFI over a hundred the Road features classic dishes (drinks)
Brand core demands of language: sharing quality of life, start from E.KAFFI...